{"id":1307,"date":"2019-10-10T12:29:31","date_gmt":"2019-10-10T12:29:31","guid":{"rendered":"https:\/\/godreamcast.com\/blog\/?p=336"},"modified":"2023-08-17T17:47:00","modified_gmt":"2023-08-17T12:17:00","slug":"complete-guide-to-facebook-live-streaming","status":"publish","type":"post","link":"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/","title":{"rendered":"The Complete Guide To Facebook Live Streaming"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\r\n<p>In today\u2019s age, live-streaming video has become one of the most effective ways of communicating with your online audience. A Facebook live stream can dramatically increase your brand\u2019s reach and online presence.<\/p>\r\n\r\n\r\n\r\n<p>By allowing us to broadcast live video to Facebook, the social media platform has enabled us to leverage our established online audience and connect with them on a level that is not possible with traditional methods like posting text or images.<\/p>\r\n\r\n\r\n\r\n<p>In this blog, we\u2019re going to take a look at Facebook Live streaming and how to plan and execute the perfect Facebook live stream for your brand.<\/p>\r\n\r\n\r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#Facebook_Live\" >Facebook Live<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#Lets_Go_Through_A_Facebook_Live_Stream\" >Let\u2019s Go Through A Facebook Live Stream<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#1_Tap_the_camera_icon_that_is_located_on_the_left_of_the_search_bar\" >1. Tap the camera icon that is located on the left of the search bar<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#2_Provide_camera_access_to_Facebook_and_select_the_live_option\" >2. Provide camera access to Facebook and select the live option<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#3_Select_your_privacy_settings_for_the_live_stream\" >3. Select your privacy settings for the live stream<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#4_Enter_a_great_description_for_your_live_stream\" >4. Enter a great description for your live stream<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#5_Add_other_data_about_the_stream\" >5. Add other data about the stream<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#6_Using_engagement_features_like_lenses_or_filters\" >6. Using engagement features like lenses or filters<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#7_Lets_go_live\" >7. Let\u2019s go live<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#Tips_For_Facebook_Live\" >Tips For Facebook Live<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#1_Prepare_for_the_stream\" >1 Prepare for the stream<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#2_Keep_letting_viewers_know_who_you_are_what_youre_doing\" >2. Keep letting viewers know who you are what you\u2019re doing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#3_Dont_forget_to_engage\" >3. Don\u2019t forget to engage<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#Using_Professional_Facebook_Live_Video_Streaming_Services\" >Using Professional Facebook Live Video Streaming Services<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/#Conclusion\" >Conclusion\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"facebook-live\"><span class=\"ez-toc-section\" id=\"Facebook_Live\"><\/span>Facebook Live<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n<p>Facebook Live is a feature of the social media platform, Facebook, which enables people to <a href=\"https:\/\/godreamcast.com\/facebook-live-streaming-uae\">broadcast live video to Facebook<\/a>. The feature was introduced first in 2016 and was limited to only certain accounts. Now, there are only a few things you need to have to start a Facebook live stream.<\/p>\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-1322\" src=\"https:\/\/godreamcast.com\/blog\/wp-content\/uploads\/2019\/10\/facebook-live-streaming-solutions-1.png\" alt=\"facebook live streaming solutions\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n<p>Every type of brand or business can benefit from using Facebook live streaming solutions to further their digital marketing initiatives. There\u2019s a lot of potential in live streaming video in general, and it is becoming a standard part of the digital marketing strategy for most brands or businesses.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Of course, when compared to other live-streaming platforms, Facebook Live has both advantages and disadvantages in terms of features and accessibility. While using the services of a Facebook live streaming company is common for most businesses, it is still essential to understand how the platform works.\u00a0<\/p>\r\n\r\n\r\n\r\n<p><strong>Recommended: <\/strong><a href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/how-to-get-most-out-of-facebook-live-in-2019\/\">How To Get The Most Out Of Facebook Live In 2019?<\/a><\/p>\r\n\r\n\r\n<h2 class=\"wp-block-heading\" id=\"lets-go-through-a-facebook-live-stream\"><span class=\"ez-toc-section\" id=\"Lets_Go_Through_A_Facebook_Live_Stream\"><\/span>Let\u2019s Go Through A Facebook Live Stream<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n<p>Going live on Facebook is fairly simple. Here are the steps that are involved in a Facebook Live stream. Let\u2019s see how we can broadcast live video to Facebook:<\/p>\r\n\r\n\r\n<h3 class=\"wp-block-heading\" id=\"1-tap-the-camera-icon-that-is-located-on-the-left-of-the-search-bar\"><span class=\"ez-toc-section\" id=\"1_Tap_the_camera_icon_that_is_located_on_the_left_of_the_search_bar\"><\/span>1. Tap the camera icon that is located on the left of the search bar<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n<p>On the mobile app, find the camera button located near the search bar. Once you click on the camera icon, it\u2019ll open your camera. Other ways of going live including choosing the \u201cGo Live\u201d option in the status section that reads \u201cWhat\u2019s on your mind\u201d.<\/p>\r\n\r\n\r\n<h3 class=\"wp-block-heading\" id=\"2-provide-camera-access-to-facebook-and-select-the-live-option\"><span class=\"ez-toc-section\" id=\"2_Provide_camera_access_to_Facebook_and_select_the_live_option\"><\/span>2. Provide camera access to Facebook and select the live option<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n<p>Once the camera section opens, the app will ask you to give access to your device\u2019s camera and microphone. Access can be provided just by clicking a button. Once the access is provided, you can swipe left until the live video option is selected.<\/p>\r\n\r\n\r\n<h3 class=\"wp-block-heading\" id=\"3-select-your-privacy-settings-for-the-live-stream\">3. Select your privacy settings for the live stream<strong><br><\/strong><\/h3>\r\n\r\n\r\n<p>Once you activate the live section of the app, you have the option of deciding whether your live stream would be a public one or a private one. Changing the settings is relatively simple, but for most brands, it would be advised to leave the stream as public only.<\/p>\r\n\r\n\r\n<h3 class=\"wp-block-heading\" id=\"4-enter-a-great-description-for-your-live-stream\"><span class=\"ez-toc-section\" id=\"4_Enter_a_great_description_for_your_live_stream\"><\/span>4. Enter a great description for your live stream<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n<p>This step involves writing an excellent summary of your live stream. Your description is essential as it\u2019ll provide information about your stream to potential viewers. Writing an attention-grabbing story will ensure you get more viewers on your live video.<\/p>\r\n\r\n\r\n<h3 class=\"wp-block-heading\" id=\"5-add-other-data-about-the-stream\"><span class=\"ez-toc-section\" id=\"5_Add_other_data_about_the_stream\"><\/span>5. Add other data about the stream<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n<p>You\u2019ll find options to enter more data about the video, such as the ability to tag people in the live video and add the location of the stream. The reach of your live stream can be increased by adding more information so you should keep this in mind.<\/p>\r\n\r\n\r\n<h3 class=\"wp-block-heading\" id=\"6-using-engagement-features-like-lenses-or-filters\"><span class=\"ez-toc-section\" id=\"6_Using_engagement_features_like_lenses_or_filters\"><\/span>6. Using engagement features like lenses or filters<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n<p>Facebook Live also provides a lot of engagement features like lenses and filters that can help make your stream stand out a bit and be more interesting visually. Of course, these features are basic when compared to the amount of customization Facebook webcasting vendors can provide for your live stream.<\/p>\r\n\r\n\r\n<h3 class=\"wp-block-heading\" id=\"7-lets-go-live\">7. Let\u2019s go live<strong><br><\/strong><\/h3>\r\n\r\n\r\n<p>Once everything is ready, you should see a button with the text \u201cGo Live\u201d. To start your facebook live stream, you have to click on it!<\/p>\r\n\r\n\r\n\r\n<p><b>Recommended: <\/b><a href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/how-to-use-facebook-live-effectively-business-broadcasts\/\">How\u00a0To Use Facebook Live Effectively For Your Business Broadcasts &amp; Webcasts<\/a><\/p>\r\n<div class=\"blogCtaDesign\">\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t<div class=\"leftPanel\">\r\n\t\t\t\t\t\t\t<div class=\"article-heading\">\r\n\t\t\t\t\t\t\t\tHost an Engaging LIVE Stream\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\tConnect with the Industry's <strong>Most Experienced<\/strong>  <br> Live Streaming Service Providers.\r\n\t\t\t\t\t\t\t<\/p>\r\n\t\t\t\t\t\t\t<div class=\"bookdemoMain\">\r\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/godreamcast.com\/demo?utm_source=google&utm_medium=blog&utm_campaign=shortcode_dc_global\" class=\"bookdemoButton\">Enquire Now<\/a>\r\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/godreamcast.com\/blog\/\" class=\"bookdemoButton\"> More Articles<\/a>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"RightPanel\">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/godreamcast.com\/blog\/wp-content\/themes\/Dreamcastblog\/images\/Live-Streaming.png\" alt=\"Host an Engaging\" class=\"img-fluid\">\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\" id=\"tips-for-facebook-live\"><span class=\"ez-toc-section\" id=\"Tips_For_Facebook_Live\"><\/span>Tips For Facebook Live<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-1321\" src=\"https:\/\/godreamcast.com\/blog\/wp-content\/uploads\/2019\/10\/Tips-for-Facebook-Live-Streaming.png\" alt=\"Tips for Facebook Live Streaming\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n<p>While starting a live video may be simple, creating an engaging live stream is not that simple. Here are some tips to help you out:<\/p>\r\n\r\n\r\n<h3 class=\"wp-block-heading\" id=\"1-prepare-for-the-stream\">1 Prepare for the stream<strong><br><\/strong><\/h3>\r\n\r\n\r\n<p>Even if you are using the services of a Facebook Live streaming company, it is vital to have some level of preparation before diving into the live stream. Fortunately, most Facebook webcasting vendors will have strategies to help you prepare for your stream.<\/p>\r\n\r\n\r\n<h3 class=\"wp-block-heading\" id=\"2-keep-letting-viewers-know-who-you-are-what-youre-doing\"><span class=\"ez-toc-section\" id=\"2_Keep_letting_viewers_know_who_you_are_what_youre_doing\"><\/span>2. Keep letting viewers know who you are what you\u2019re doing<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n<p>When it comes to live video, a lot of viewers will be joining the stream after it has started. It is important to keep repeating your name from time to time during the stream to ensure all of your viewers are aware of the concept. Facebook live video streaming services can provide overlays on top of your stream so that most viewers can understand the context just visually.<\/p>\r\n\r\n\r\n<h3 class=\"wp-block-heading\" id=\"3-dont-forget-to-engage\"><span class=\"ez-toc-section\" id=\"3_Dont_forget_to_engage\"><\/span>3. Don\u2019t forget to engage<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n<p>The most important thing that can make or break a live video is the engagement factor. To have a successful stream, you should continuously be engaging with your viewers. It is vital to use their names or mentioning their comments to ensure a personal feel to the live stream.<\/p>\r\n\r\n\r\n\r\n<p><strong>Recommended: <\/strong><a href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/how-facebook-live-has-made-live-streaming-easy\/\">How Facebook Live Has Made Live Streaming Easy<\/a><\/p>\r\n\r\n\r\n<h3 class=\"wp-block-heading\" id=\"using-professional-facebook-live-video-streaming-services\"><span class=\"ez-toc-section\" id=\"Using_Professional_Facebook_Live_Video_Streaming_Services\"><\/span>Using Professional Facebook Live Video Streaming Services<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>There are a lot of dedicated live streaming companies that offer amazing Facebook live streaming solutions, which can take your live streams to the next level.<\/li>\r\n\r\n\r\n\r\n<li>A Facebook live streaming company can not only improve your Facebook Live experience but can help in the overall live video strategy for your brand.<\/li>\r\n\r\n\r\n\r\n<li>While using Facebook <a href=\"https:\/\/godreamcast.com\/live-streaming-services-uae\">live streaming solutions<\/a> can help you out, it is recommended to try it out yourself before consulting a professional just to get the hang of it and understand how the process works.<\/li>\r\n<\/ul>\r\n\r\n\r\n<h2 class=\"wp-block-heading\" id=\"conclusion%25c2%25a0\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion\u00a0<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n<p>Regardless if you use a dedicated live streaming company for your live streaming or do it by yourself, Facebook Live is something you should focus on to improve the reach and online presence of your brand.<\/p>\r\n\r\n\r\n","protected":false},"excerpt":{"rendered":"<p>In today\u2019s age, live-streaming video has become one of the most effective ways of communicating with your online audience. A Facebook live stream can dramatically increase your brand\u2019s reach and online presence. By allowing us to broadcast live video to Facebook, the social media platform has enabled us to leverage our established online audience and<\/p>\n","protected":false},"author":20,"featured_media":9036,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":{"0":"post-1307","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-live-streaming-and-webcasting"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Complete Guide To Facebook Live Streaming<\/title>\n<meta name=\"description\" content=\"Facebook Live is a feature of the social media platform and engages your audience. Here are some effective tips for Facebook Live Streaming.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/complete-guide-to-facebook-live-streaming\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Complete Guide To Facebook Live Streaming\" \/>\n<meta property=\"og:description\" content=\"Facebook Live is a feature of the social media platform and engages your audience. 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