{"id":717,"date":"2019-04-20T12:21:58","date_gmt":"2019-04-20T12:21:58","guid":{"rendered":"https:\/\/godreamcast.com\/blog\/?p=336"},"modified":"2023-10-26T18:09:32","modified_gmt":"2023-10-26T12:39:32","slug":"linkedin-live-service-launched-in-usa","status":"publish","type":"post","link":"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/","title":{"rendered":"LinkedIn Introduces LinkedIn Live, A New Live Video Broadcast Service"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\r\n<p>LinkedIn is a global service revolving around business and employment. It is mostly used for professional networking for both employees and employers. As of March 2019, the service has 610 million users spread across 200 countries.<\/p>\r\n\r\n\r\n\r\n<p>Microsoft acquired LinkedIn in December 2016 and the service has been a subsidiary of the software giant since then. There have been many changes made to LinkedIn since then, including a complete overhaul of their website in early 2017. Another notable change made to LinkedIn was the introduction of video to the professional social site in late 2017, allowing registered members to upload videos on the platform.<\/p>\r\n\r\n\r\n\r\n<p>This blog is about the addition of a very exciting new feature to the service &#8211; <strong><em>LinkedIn Live<\/em><\/strong>.<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img decoding=\"async\" class=\"wp-image-720\" src=\"https:\/\/godreamcast.com\/blog\/wp-content\/uploads\/2019\/04\/linkedinlive-1024x683.jpg\" alt=\"Linkedin Live\" \/><\/figure>\r\n\r\n\r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/#Live_Video_and_LinkedIn_%E2%80%93_LinkedIn_Live\" >Live Video and LinkedIn &#8211; LinkedIn Live<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/#What_to_do_with_LinkedIn_Live\" >What to do with LinkedIn Live?<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"live-video-and-linkedin-linkedin-live\"><span class=\"ez-toc-section\" id=\"Live_Video_and_LinkedIn_%E2%80%93_LinkedIn_Live\"><\/span>Live Video and LinkedIn &#8211; LinkedIn Live<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n<p>LinkedIn Live is a live video streaming service that is now available as an invite-only beta feature for US users of the platform.<\/p>\r\n\r\n\r\n\r\n<p>The service is supported by Azure Media Services, another Microsoft initiative, which provides the backend for the encoding technology behind the feature.<\/p>\r\n\r\n\r\n\r\n<p>Other partners of the service include Brandlive, Wirecast, Switcher Studio, Socialive, and Wowza Media Systems to provide further backing to the new feature.<\/p>\r\n\r\n\r\n\r\n<p>The feature works like any other <a href=\"https:\/\/godreamcast.com\/live-streaming-services-uae\">live streaming service<\/a>, with users being able to stream video in real time and allowing the viewers of the stream to interact with the host.<\/p>\r\n\r\n\r\n\r\n<p>The introduction of live streaming video to LinkedIn is another example that highlights the importance of live video on today\u2019s internet. According to stats, people on LinkedIn were 20 times more likely to share a video on the platform than any other type of content. LinkedIn introduced the feature keeping this gap in mind.<\/p>\r\n\r\n\r\n\r\n<p>Even though LinkedIn might be late to the game of live video, significantly lagging behind other platforms like Facebook and Twitter, it has a stable user base and a very predictable rate of growth which means the feature has a lot of potential in the future.<\/p>\r\n\r\n\r\n<h2 class=\"wp-block-heading\" id=\"what-to-do-with-linkedin-live\"><span class=\"ez-toc-section\" id=\"What_to_do_with_LinkedIn_Live\"><\/span><strong>What to do with LinkedIn Live?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n<p>Even though the feature is only available in the USA on an invite-only basis, here are some ideas for using live video in LinkedIn:<\/p>\r\n\r\n\r\n\r\n<ol class=\"wp-block-list\">\r\n<li>Incorporate product launches in live video to further the reach and impact of the events.<\/li>\r\n\r\n\r\n\r\n<li>Employers can interact and engage in a more personal way with potential employees.<\/li>\r\n\r\n\r\n\r\n<li>Employees can stream live video of activities and create a more well-rounded image on the <a href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/live-streaming-strategies-social-media\/\">professional social media platform<\/a>.<\/li>\r\n<\/ol>\r\n\r\n\r\n\r\n<p>&nbsp;<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn is a global service revolving around business and employment. It is mostly used for professional networking for both employees and employers. As of March 2019, the service has 610 million users spread across 200 countries. Microsoft acquired LinkedIn in December 2016 and the service has been a subsidiary of the software giant since then.<\/p>\n","protected":false},"author":5,"featured_media":9744,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":{"0":"post-717","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-live-streaming-and-webcasting"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>LinkedIn Live - A New Live Video Broadcast Service by LinkedIn<\/title>\n<meta name=\"description\" content=\"LinkedIn Live is a live video streaming service that is now available as an invite-only beta feature for US users of the platform. More info\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LinkedIn Live - A New Live Video Broadcast Service by LinkedIn\" \/>\n<meta property=\"og:description\" content=\"LinkedIn Live is a live video streaming service that is now available as an invite-only beta feature for US users of the platform. More info\" \/>\n<meta property=\"og:url\" content=\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/\" \/>\n<meta property=\"og:site_name\" content=\"Dreamcast Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/godreamcast\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/godreamcast\" \/>\n<meta property=\"article:published_time\" content=\"2019-04-20T12:21:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-26T12:39:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/godreamcast.com\/blog\/wp-content\/uploads\/2019\/04\/LinkedIn-Introduces-LinkedIn-Live_01-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Dreamcast\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@godreamcast\" \/>\n<meta name=\"twitter:site\" content=\"@godreamcast\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dreamcast\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/\"},\"author\":{\"name\":\"Dreamcast\",\"@id\":\"https:\/\/godreamcast.com\/blog\/#\/schema\/person\/363933248fbd2aafcbfe29d1a779e890\"},\"headline\":\"LinkedIn Introduces LinkedIn Live, A New Live Video Broadcast Service\",\"datePublished\":\"2019-04-20T12:21:58+00:00\",\"dateModified\":\"2023-10-26T12:39:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/\"},\"wordCount\":409,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/godreamcast.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/godreamcast.com\/blog\/wp-content\/uploads\/2019\/04\/LinkedIn-Introduces-LinkedIn-Live_01-1.png\",\"articleSection\":[\"Live Streaming &amp; Webcasting\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/\",\"url\":\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/\",\"name\":\"LinkedIn Live - A New Live Video Broadcast Service by LinkedIn\",\"isPartOf\":{\"@id\":\"https:\/\/godreamcast.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/godreamcast.com\/blog\/solution\/live-streaming-and-webcasting\/linkedin-live-service-launched-in-usa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/godreamcast.com\/blog\/wp-content\/uploads\/2019\/04\/LinkedIn-Introduces-LinkedIn-Live_01-1.png\",\"datePublished\":\"2019-04-20T12:21:58+00:00\",\"dateModified\":\"2023-10-26T12:39:32+00:00\",\"description\":\"LinkedIn Live is a live video streaming service that is now available as an invite-only beta feature for US users of the platform. 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