Axis Bank, a leading financial services company, hosted an employee engagement event named 'Sparsh 2.0' from August 5th to 9th. This five-day event was designed to foster interaction, collaboration, and engagement across the organization for its employees.
Axis Bank partnered with Dreamcast to deliver a truly pioneering solution: a custom-built, 3D virtual campus designed for scale and high interactivity.
Axis Bank faced a monumental challenge. With a vast, geographically dispersed workforce, its flagship employee engagement initiative, "Sparsh 2.0," could not be hosted at a single physical location.
The objective was clear yet ambitious: create a unified and inclusive event that would foster interaction, collaboration, and engagement for 20,000 employees, ensuring a seamless experience regardless of their location. The bank needed a solution that was not just a communication tool but a dynamic, interactive digital world.
Dreamcast customized a 3D virtual platform that served as a dynamic "digital campus" for Sparsh 2.0. The technology went beyond simple streaming, meticulously engineering a purpose-built environment rich with interactive and gamified elements to foster engagement at an enterprise scale. The solution was designed for broad participation and ease of use, ensuring every employee felt connected and included.
Sparsh 2.0, hosted on Dreamcast’s virtual platform, was a landmark success in employee engagement. The event achieved its goal of connecting employees across the country and delivered a modern, interactive, and memorable experience that exceeded all expectations.
Dreamcast’s ability to deliver a cohesive, scalable technology solution that maintained excellence despite the event's complexity demonstrates the power of thoughtful digital infrastructure. Axis Bank's Sparsh 2.0 is an example of how precisely we understand the unique needs of our clients to help with their events. From creating immersive environments to dynamic features, comprehensive analytics, and more, Dreamcast is known for its robust event tech that creates an unparalleled virtual experience and truly delivers.