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SHRM Conference 2024, Glimpse How Dreamcast Rise The Engagement, Created No Queue Experience & More!

Beyond Expectations: How Dreamcast Empowered SHRM IAC 2023

About SHRM Conference 2024

The Society for Human Resource Management (SHRM) held its flagship conference “IAC24”, bringing together global HR professionals, thought leaders, and industry experts. With over 2,900+ in-person and 2,700 virtual participants, the event needed cutting-edge technology to manage both physical and virtual experiences seamlessly. Dreamcast stepped in with a suite of registration, check-in, live-streaming, mobile event app, web app, and engagement solutions to enhance the event's operations and attendee experience.

The Core Challenges of SHRM Conference 2024

  • Managing registrations across multiple categories for in-person and virtual attendees.
  • Providing a unified experience for virtual and physical attendees with easy access to live sessions and networking features.
  • Efficient on-ground check-in, badge printing, and self-check-in kiosks for smooth attendee management.
  • Exhibitor onboarding and management, including categorizing sponsors and partners.
  • Offering secure, scalable live-streaming across multiple event halls.
  • Ensuring seamless communication, feedback, and engagement through mobile event app.

Dreamcast's Role: Comprehensive Event Technology Solutions

Dreamcast played a major role in ensuring the smooth execution of the SHRM Conference by deploying advanced event tech solutions, streamlining attendee management, and fostering engagement across multiple channels. Here’s how Dreamcast contributed to the success of this global event:

1. Registration & Access Management

Dreamcast’s integrated registration platform handled 5,600+ registrations (2,900 in-person and 2,700 virtual), offering attendees a seamless process from sign-up to check-in.

  • Online Registration Portal: Multiple registration categories were supported with payments accepted in INR and USD. The backend interface enabled SHRM staff to upload attendee details, manage communications, and print badges efficiently.
  • On-Ground Check-in & Badge Printing: Dreamcast facilitated on-the-spot registration and deployed self-check-in kiosks for a quick, queueless entry. Badge printing on-site ensured that all attendees were processed swiftly.
  • Contact Card Sharing with Physical Badges: The physical badges enable exhibitors and attendees to exchange contact details effortlessly through QR scanning, facilitating endless networking opportunities.
  • Advanced Scanning Solutions: Dreamcast’s system enabled session-wise scanning for lunches, kits, individual sessions, and the exclusive CXO Roundtable, providing an organized and controlled access experience.

2. Event App: A Hub for Engagement

Dreamcast's Event App provided a dynamic, multi-functional platform that catered to both virtual and in-person attendees. The app enhanced engagement by offering real-time updates, live streaming, and networking opportunities.

  • Live Streaming: The event app allowed virtual attendees to participate in six live-streamed sessions across various halls.
  • Networking Tools: Attendees could engage in chat-based networking, request 1-2-1 meetings (approval-based), and connect with 150+ speakers via chat.
  • Interactive Features: The app integrated Slido for quizzes and feedback, and the leaderboard encouraged attendee participation by awarding points for actions such as social media posts, chats, and completed meetings, further boosting engagement.

3. Exhibitor Portal: Streamlined Operations for Exhibitors

Dreamcast’s Exhibitor Module provided exhibitors with a platform to manage representatives and connect with attendees, both virtually and in person.

  • Exhibitor Onboarding: Dreamcast simplified the onboarding process by allowing exhibitors to easily add their representatives and manage their profiles.
  • M-Badge for Contact Sharing: Dreamcast’s M-Badge feature enabled exhibitors and attendees to exchange contact details through QR scanning. Contacts could be saved directly to the user's device, ensuring effortless networking.
  • Sponsor & Partner Management: Sponsors and partners were categorized and highlighted within the app and exhibitor portal, offering them prime visibility and easy access to potential leads.

4. Enhanced Engagement and Communication

Dreamcast enabled seamless communication throughout the event via email and WhatsApp notifications. Attendees received real-time session updates, speaker announcements, and general information, ensuring they stayed connected and engaged.

  • Feedback & Ask a Question: Attendees had the opportunity to engage directly with speakers during sessions by submitting questions and providing feedback through the app.
  • Quiz Integration: Attendees participated in interactive quizzes, fostering a fun, engaging atmosphere during breaks and between sessions.

Key Results & Impact

Dreamcast’s suite of solutions helped elevate the SHRM Conference experience for attendees, exhibitors, and organizers alike:

  • Faster Check-ins: The combination of on-spot registration and self-check-in kiosks significantly reduced wait times, ensuring a smooth and efficient entry process for all 2,900+ in-person attendees.
  • Increased Engagement: The interactive features of the Event App, including quizzes, networking tools, and the leaderboard, drove higher engagement and participation from attendees.
  • Seamless Hybrid Experience: Dreamcast successfully bridged the gap between virtual and in-person attendees through its robust registration system and live-streaming capabilities.
  • Efficient Badge Printing: On-ground badge printing ensured that all attendees were processed swiftly, contributing to an orderly and organized event.

Final Thoughts

Dreamcast’s advanced event technology played a vital role in the success of the SHRM 2024 Conference. From managing complex registration processes to fostering greater attendee engagement, Dreamcast’s solutions created a seamless, efficient experience for all involved. The event’s success highlights Dreamcast’s ability to handle large-scale hybrid events, providing intuitive, integrated platforms that drive engagement and streamline operations.

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