ChatGPT is an AI tool that is creating buzz around the internet lately. It can be a powerful tool for any organization if you use it correctly. If you are an event marketer or event planner and you are wondering how you can use ChatGPT for event marketing then you are at the right place.
ChatGPT for event planners and marketers can be a revolutionizing tool that can make the whole process of planning and marketing easy and effective. Marketers can turn to the tool for ideas, suggestions, and any other solutions that they might be looking for. If you are an event marketer or planner this blog can be really helpful for you as further in this blog we will be discussing how ChatGPT for Events Industry can be a helpful tool and how ChatGPT for Events can revolutionize the process of planning and marketing and what is the take of google on this popular AI tool.
Overview Of ChatGPT
ChatGPT is a powerful open AI tool that is designed to generate human-like text- based responses to users. It is the fastest-growing AI tool with an estimated 100 million monthly active users. This chatbot can potentially be an effective tool for event planners and marketers. The tool is capable of answering all the questions users ask, it can help in writing scripts, and finding nearby venues, hotels, restaurants, etc. It is not just a question-answer tool it can also help in language translation, conversation generation, language processing, etc. It offers valuable information which makes the tool reliable for various applications.
If you are an event planner or marketer this tool can be a revolutionist for you. If you are wondering how to read below.
17 Ways Of Utilizing ChatGPT For Event Planning & Marketing
Event planning and marketing have now become easier with the help of ChatGPT so here are the top 17 ways in which you can use this AI tool for your planning and marketing process.
1. Brainstorming Ideas
If you are hosting an event, you will need some new marketing and planning ideas. You can either sit down with your team and brainstorm ideas or use ChatGPT to ask the tool questions and get some new, unique, innovative ideas for your event.
Sometimes it gets difficult to come up with unique and outbox ideas. In that case, you can use this tool to get ideas you cannot think of by yourself.
For instance, if you are hosting an in-person event and you want to know how you can make it more engaging for your audience, you can ask question like:
Please suggest some ideas to make the in-person event more engaging.
Certainly, here are some ideas to make in-person events more engaging:
- Interactive activities: Incorporate activities that require participation, such as games, quizzes, and challenges, to keep attendees engaged and motivated.
- Group discussions: Organize group discussions to encourage attendees to share their thoughts and ideas. This can create an opportunity for attendees to network with each other and learn from one another.
- Guest speakers: Invite guest speakers who can bring a fresh perspective on the topic of the event. This can add excitement to the event and give attendees something to look forward to.
- Q&A sessions: Set aside some time for attendees to ask questions of the presenters or panelists. This can encourage engagement and provide attendees with valuable insights.
- Breakout sessions: Organize breakout sessions that are relevant to the topic of the event. This can provide attendees with an opportunity to delve deeper into a specific area of interest.
- Use technology: Incorporate technology, such as live polling or interactive apps, to engage attendees and keep them involved throughout the event.
- Food and refreshments: Providing food and refreshments can help keep attendees energized and engaged, and also create a networking opportunity.
- Decorations and ambiance: Set the tone for the event by creating a visually appealing and welcoming environment. This can create a memorable experience for attendees and encourage engagement.
You can ask questions differently to get the answer you are looking for.
2. Searching Venues
ChatGPT for event planners is a perfect tool for searching for a venue because at times it can be a daunting task. ChatGPT can help you in finding venues at any specific location.
For instance, you can ask “List of spacious event venues at London, U.K”
Certainly! Here are some spacious event venues in London, UK:
1. Excel London – A versatile exhibition and conference center with over 100,000 square meters of event space.
2. The O2 Arena – An iconic indoor arena with a capacity of up to 20,000 people, suitable for concerts and large-scale events.
3. The Old Truman Brewery – A trendy industrial-style venue with over 10,000 square meters of event space for exhibitions, conferences, and fashion shows.
4. The QEII Centre – A purpose-built conference and events venue with over 30 flexible spaces and a capacity for up to 2,500 delegates.
5. Alexandra Palace – A historic entertainment venue with over 7,000 square meters of event space, including a concert hall, exhibition space, and an ice rink.
6. Tobacco Dock – A Grade I listed warehouse with over 16,000 square meters of event space, suitable for conferences, exhibitions, and corporate events.
7. Wembley Stadium – An iconic sports and music venue with a capacity of up to 90,000 people, perfect for large-scale concerts and events.
8. The Barbican Centre – A multi-arts venue with over 20,000 square meters of event space, including a concert hall, theater, and exhibition halls.
9. Somerset House – A stunning neoclassical building with over 5,000 square meters of event space, including a grand courtyard and several historic rooms.
10. The Roundhouse – A historic performing arts venue with a capacity of up to 3,300 people, suitable for concerts, conferences, and product launches.
3. Searching Event Vendors
Searching for event vendors can feel like a task but not with ChatrGPT. This AI tool can make event planning easier than you can think of. You can take ideas and search for any kind of event resources that you might need for your event.
For this you can ask questions like “List 7 popular event vendors for tech event in London, U.K”
4. Content Creation For Event Marketing
Content creation is important for virtual, hybrid, or on-ground event marketing. If you have a website or you are creating a landing page or microsite for your event you will need some unique and high-quality content for it.
Event planners can leverage the tool for creating content for their website, landing page, or microsite. You will have to decide your marketing agenda and with that, you will be able to create content for your website.
If you are hosting a webinar and you want to create a microsite for webinar marketing you can ask questions like ” Create an outline for Educational Webinar microsite taking place on 20 Feb 2023 at 4 P.M. in Boston for university students.”
Sure, here’s an outline for an educational webinar microsite aimed at university students, taking place on 20 Feb 2023 at 4 P.M. in Boston:
Title and Description: “Preparing for Success: Key Strategies for University Students” – a webinar designed to help university students succeed academically and professionally. In this 60-minute session, participants will learn practical tips and strategies for managing their time effectively, improving their study skills, and setting themselves up for long-term success.
Speaker Information: Our speaker for this session is Dr. Mike, an experienced educator and academic coach who has worked with thousands of students to help them achieve their goals. Dr. Ross holds a Ph.D. in education from Boston University and has over 15 years of experience in teaching and coaching.
Date and Time: The webinar will take place on 20 Feb 2023 at 4 P.M. in Boston.
Registration Form: Include a registration form that asks for basic information such as name, email address, and university affiliation. Also, include a question about the participant’s main challenges related to academics and professional success.
- Welcome and Introduction (5 mins)
- Setting the Foundation for Success (10 mins)
- Time Management Strategies (15 mins)
- Study Skills and Memory Techniques (20 mins)
- Building a Network for Success (10 mins)
- Q&A Session (10 mins)
Testimonials: Include quotes from past attendees or Dr. Ross’s students, emphasizing the value they gained from working with her.
Promotional Materials: Include promotional materials such as social media posts, email templates, and graphics that attendees can use to promote the webinar to their networks.
Contact Information: Provide contact information for the webinar organizers, including an email address or phone number in case attendees have questions or need support.
5. Event Scripts
If you are hosting a virtual event, webinar, hybrid event, or live streaming your content, you will need a script to keep you on track. With ChatGPT, you can outline your event script, not just outline if you are looking for a proper script for any of your events; you can also get that from this tool. In addition, you can get help from the tool in making scripts for your video content, promos, etc.
Create a short introduction content script for an educational webinar on the topic “Elements Influencing the Business Environment, Supply, and Demand”
Welcome, everyone, to this educational webinar on the topic of “Elements Influencing the Business Environment, Supply, and Demand.” In the current global economy, businesses face numerous challenges, and their success heavily relies on understanding the market forces that shape their environment. This webinar will provide you with an in-depth understanding of the various factors that influence the business environment, including supply and demand.
We will discuss the various elements that impact businesses and how to navigate them to stay competitive and thrive. We will delve into the different types of markets, the role of competition, government policies, technology advancements, and many other factors that impact businesses. Additionally, we will discuss how supply and demand forces determine the prices of goods and services, the optimal level of production, and how businesses can effectively adjust their operations to meet these changes.
Through this webinar, you will learn how to analyze the market forces that impact businesses, make informed decisions, and take appropriate measures to stay ahead of the competition. Our speakers are experts in the field and will provide you with valuable insights and practical strategies that you can apply to your own business. We hope that by the end of this webinar, you will have a better understanding of the elements that influence the business environment, supply, and demand, and how to adapt to them effectively. So, let’s get started!
Creating speaker bios and introductions is another intelligent way to use this event-planning tool. For example, suppose you want to create a quick introduction of your speaker or presenter. In that case, you can make a point about their experience, skills, and accomplishment and get a uniquely crafted introduction for your speaker.
For the speakers’ introduction, you can ask questions like ” Write an introduction for Miss Jasmin, a webinar expert and entrepreneur with 5 years of experience in the event industry.”
7. Create Surveys
ChatGPT can also help you in creating a survey. If you are short on time and want some questions that you can ask during your survey you can take the help of this tool.
If you have any specific requirements for your survey you should also consider adding that while asking a question.
Here is a sample question: ” Create a survey of attendees’ experience with the social wall during an in-person trade show.”
Sure, I can help you create a survey for attendees’ experience with the social wall during an in-person trade show. Here’s a sample survey you can use:
- Did you interact with the social wall during the trade show?
- How would you rate the social wall’s overall quality?
- Below average
- How easy was it to use the social wall?
- Very easy
- Somewhat easy
- Not very easy
- Not easy at all
- Did the social wall enhance your overall trade show experience?
- Yes, it greatly enhanced my experience
- Yes, it somewhat enhanced my experience
- Neutral, it did not affect my experience
- No, it somewhat detracted from my experience
- No, it greatly detracted from my experience
- What features did you like the most about the social wall?
- What features did you think could be improved on the social wall?
- How likely are you to use a social wall at a future trade show or event?
- Very likely
- Somewhat likely
- Not very likely
- Not likely at all
- How likely are you to recommend using a social wall at a trade show or event to others?
- Very likely
- Somewhat likely
- Not very likely
- Not likely at all
Thank you for taking the time to fill out this survey. Your feedback will help us improve future trade shows and events.
8. Feedback Forms
By the end of the event, you will need to know your audience’s feedback; for that, you can create a survey and feedback form with it. You can ask the tool to create a feedback form that includes questions related to user experience. With the help of ChatGPT, you can create various surveys and forms according to your audience or event. You can also add some specific questions that you want to add to your form. Create several forms for one event.
You can question like ” Design a feedback form for the educational webinar to know the attendee’s experience”
Here’s a sample feedback form you can use:
- How would you rate the overall quality of the webinar?
- Below average
- Were the topics covered in the webinar relevant to your needs and interests?
- Very relevant
- Somewhat relevant
- Not very relevant
- Not relevant at all
- Were the speakers knowledgeable and effective in presenting the content?
- Very knowledgeable and effective
- Somewhat knowledgeable and effective
- Not very knowledgeable and effective
- Not knowledgeable and effective at all
- How engaging and interactive was the webinar for you?
- Very engaging and interactive
- Somewhat engaging and interactive
- Not very engaging and interactive
- Not engaging and interactive at all
- Did the webinar meet your expectations?
- Exceeded my expectations
- Met my expectations
- Did not meet my expectations
- What did you find most valuable about the webinar?
- What could be improved about the webinar?
- How likely are you to recommend this webinar to others?
- Very likely
- Somewhat likely
- Not very likely
- Not likely at all
Thank you for taking the time to fill out this feedback form. Your input is valuable and will help us improve future webinars.
Hosting an event requires a lot of planning. Various things need your attention like Emails. You can take the help of ChatGPT for creating an email that will inform your attendees about your event. You can ask the tool to write an email according to your event requirements, you can mention some specific data that you want to mention in your Email.
For instance, you can ask ” Write an Email informing potential attendees about the trade show taking place in New York On 2 March 2023.”
10. Social Content
Social media content is crucial for marketing and promotions of your event or brand. You will need to give a significant amount of time to create unique content for your social media. The tool can not just help you in creating content for social media posts and stories but it can also help in creating crisp content for social media ads.
Here is how you can ask ChatGPT to do that: ” Write a facebook ad content for promoting a medical hybrid conference hosted by IM hospital.”
Or you can also prompt questions like “Write a short content for a LinkedIn story for promoting the medical hybrid conference hosted by IM Hospital.”
11. Promotional Messages
Promotions play a major role in the success of any event. If you won’t promote or reach out to people how will they know about your events? There are various methods by which you can promote your event and sending a promotional message is one of them.
Now if you are wondering how ChatGPT can help you then it’s simple all you have to do is ask a question with all the details below you can find an example of how you can do that.
Please write a message promoting smart event solutions offered by Dreamcast, this message should include solutions like WhatsApp automation, Smart Registration, QR Code Check-ins, and In-studio Or On-ground Live Streaming.
12. Real-Time Customer Support
Yes, ChatGPT can also help you with customer support. Your event attendees always have some questions about the event. With the help of ChatGPT, you can create some questions and answers that your audience can ask.
If you want to make the experience of your event attendees more enhanced you can use ChatGPT to answer their questions while offering customer support. You input your attendee’s question in the tool and it will answer the question like human assistance. This will make the process of offering customer support easy and effective.
If you are hosting an event you will have to send invitations to your participants so that they know about the event and other necessary details. You can either write an invitation by yourself and if you are struggling with that don’t worry much this AI tool can also do that for you. The tool is great at copywriting so if you want to write an invitation that stands out you can ask ChatGPT to do that.
For instance, you can say ” Write an invitation content for a music show taking place in California on 11 March 2023. Please mention you can bring a plus one, the venue has free food and drinks and the dress code for the show is black and white, the theme of the show is 90’s Hollywood.”
14. Event Manual
Confused about event manual content don’t worry ChatGPT can also help you with that. Whether you are short on time for creating effective content for your event manual or you are not able to come up with high-quality unique content you can always take help from ChatGPT.
Please write event manual content for the automobile event taking place in Paris, France On May 19, 2023.
Event Manual for Automobile Event in Paris, France on May 19, 2023
Welcome to the Automobile Event in Paris, France, taking place on May 19, 2023. We are thrilled to have you here and look forward to an exciting and informative event. This event manual has been created to provide you with all the information you need to make the most of your experience at the Automobile Event.
Event Details: Date: May 19, 2023 Time: 10:00 AM – 6:00 PM Venue: Paris Expo Porte de Versailles, 1 Place de la Porte de Versailles, 75015 Paris, France
Registration: All attendees must register for the event in advance. You can register by visiting our website [Insert Website Link]. Please note that registration closes on May 15, 2023.
On-Site Check-In: All attendees must check in at the registration desk located at the entrance of the event. Please have your registration confirmation ready to expedite the check-in process.
Event Schedule: The event schedule can be found on our website and will also be available on-site at the event. Please note that the schedule is subject to change.
Exhibitors: The event will feature various automobile manufacturers and suppliers showcasing their latest products and technologies. Take the time to visit each exhibitor to learn about their offerings and ask any questions you may have.
Seminars and Presentations: Throughout the day, various seminars and presentations will be held, featuring industry experts and thought leaders. The schedule and location of each seminar and presentation will be available on-site and on our website.
Networking: The event is an excellent opportunity to network with industry professionals and peers. Take advantage of the many networking opportunities available, including the opening and closing receptions.
Dress Code: The dress code for the event is business casual. Please wear comfortable shoes as there will be a lot of walking involved.
Social Media: Join the conversation on social media by using the event hashtag #AutoEventParis2023. We encourage you to share your experiences and engage with other attendees.
We hope you find this event manual helpful and informative. If you have any questions or require additional information, please do not hesitate to contact us at [Insert Contact Information]. We look forward to seeing you at the Automobile Event in Paris!
15. Event Name Suggestions
If you are running short on name suggestions for events you don’t have to think too much you can just ask ChatGPT to suggest you some names for your events. You can provide the tool with all the necessary information like the objective of the event, type of the event, subject, etc and ChatGPT will suggest you some names that can be suitable for your event.
For instance, you can ask ” Write 10 creative and unique names of automobile events.”
16. Post Event Email
After your event ends, you will have to send your attendees a thank you email. The thank you mail is important because it helps in keeping your audience engaged after the event. Plus your audience will also feel appreciated. You can ask ChatGPT to generate a thank you email on your behalf.
You can prompt a question like “Write a thank you email to individuals for attending the event, also ask them to share a review”.
Subject: Thank You for Attending Our Event!
We would like to express our sincere appreciation for your attendance at our recent event [event name] on [date]. We hope that you enjoyed the event as much as we enjoyed hosting it. Your presence was truly appreciated, and we were thrilled to see you there.
We are always looking for ways to improve our events and make them more enjoyable for our attendees. That’s why we would like to ask you to take a few minutes to share your thoughts and feedback about the event. Your feedback will help us make our future events even better.
If you could take a moment to write a review about the event, we would be grateful. Your honest review will help us to understand what we did well and what we could have done better. We value your opinion and would be grateful for any feedback you can provide.
To leave a review, simply click on the link [insert link] and share your thoughts. It only takes a few minutes, and your feedback is invaluable to us.
Once again, thank you for attending the event. We hope to see you again soon at our future events.
17. Post Event Summary
You can also create a summary post of your event with the help of this tool. It can offer you a template or an outline for your event summary so it becomes easier for you to create a summary for your event. If you don’t have time or a team to handle the event summary task this tool can do that on your behalf.
Here is how, simply ask ” Draft 200 words summary for an educational webinar on the topic Elements Influencing the Business Environment, Supply, and Demand add keynotes of the speaker and conclusion.”
The educational webinar on the topic of “Elements Influencing the Business Environment, Supply, and Demand” provided valuable insights into the various factors that affect the economic environment in which businesses operate. The session was hosted by an expert speaker who shared his vast knowledge and experience on the subject, giving attendees a better understanding of how supply and demand impact business operations.
The speaker began by explaining the concept of supply and demand, emphasizing how they are interconnected and how each influences the other. He then went on to discuss the various factors that can affect supply and demand, including economic, political, and social factors.
Throughout the session, the speaker highlighted the importance of understanding the business environment to make informed decisions that will contribute to the success of a business. He also stressed the significance of staying up-to-date with the latest trends and developments in the market to remain competitive.
Another key point that was covered in the session was the impact of technology on supply and demand. The speaker emphasized how technology has transformed the way businesses operate, and how it has become essential to stay abreast of the latest technological advancements to remain competitive.
In conclusion, the webinar provided a comprehensive overview of the various elements that influence the business environment, supply, and demand. The expert speaker shed light on the importance of understanding these elements and their impact on businesses. The session offered valuable insights and practical advice that attendees can use to make informed decisions and remain competitive in an ever-changing business environment.
Leverage ChatGPT for Event Managing Your Events
ChatGPT is the most advanced AI tool that is designed in such a way that it can handle an array of tasks. There are multiple ways in which you can utilize ChatGPT for event planning and marketing that are discussed above. Other than this, with proper integrations, ChatGPT can also help in overall managing the event. More interesting ways this tool can help are discussed below.
From Scheduling to Selecting Vendors, It Can Help
ChatGPT can be your loyal assistant and can help you to schedule your appointments and meeting. Using ChatGPT for event management can help in keeping an eye on the deadlines and major deliverables. Just by adding your requirements and preference with its natural learning processing, you can schedule your event planning. Not only this, ChatGPT is so advanced that it can help you to set a budget for your upcoming events. This is a crucial part of your event planning as it can keep tabs on your spending and lets you know how much you can spend on the overall event. By letting ChatGPT monitor your expenses, you can compare prices from different vendors.
Even if you are not able to find the right vendor for the event’s needs, you can ask ChatGPT for it. Because picking up vendors can give organizers sleepless nights, thankfully this tool can do all the work. From comparing the pricing and collecting information from multiple vendors to presenting it to you in a more organized way. So that you can choose the right one for your event with recommendations.
During and Post-event Analytics
As discussed above, ChatGPT can help in each and every prospect of the event, from planning to managing. Event analytics are also important in order to streamline and get better insights about the attendees. ChatGPT for event management can help in analyzing the during and post-event analytics.
Though your registration process is streamlined, integrating ChatGPT can help the attendees in each and every step of the process. It can constantly engage with them in its human-like conversational capabilities to answer their queries regarding the process and direct them. Giving them a more streamlined experience and keeping them updated with the event schedule. Moreover, it can keep track of the registrations, giving you an analyzed and accurate report, which is a great benefit of using ChatGPT for event management.
Managing the Logistics
Another challenging part of event management for every organizer is managing the logistics. Using ChatGPT for event management and keeping track of the logistics by monitoring the details of all the requirements and timings, also checking the event equipment. It can ensure that all the arrangements are made properly and give a more streamlined experience. So that you can focus on other preparations and not put too much time and effort into small logical requirements of the event.
Measuring the Success of the Event
ChatGPT can help in collecting feedback from the attendees, vendors, sponsors, guests, etc. who were associated with the event. It can analyze them with accuracy and segment them from worst to best or from good to bad. In addition, it can create a summary of the feedback to show you the overall result of your events based on the attendees. This will help in letting you know where the improvement is necessary.
Not only this, using ChatGPT for event planning and management can also scrutinize the event data. That includes number of attendees, interaction, ticketing, registration, and ROI to measure the success of the event. In short, by providing it all the data, it can provide you with accurate results and information that can help in analyzing the success of the event. That helps in making further improvements for future events to make them more enhanced and successful.
Google’s Take On ChatGPT
ChatGPT has been in the limelight for a while and is getting attention from many people who belong to different industries. And after that there was a lot of buzz around how Google is going to respond to it, what’s take on ChatGPT is, and how it is going to compete with the tool.
After all this buzz Google started talking about AI. On the 25th anniversary of the Google search, Google went live from Paris where the company’s representative talked about how Google search is advancing with technology and how the use of Google search with AI can be an effective technological advancement and future.
During the live session, Google talked about Bard and how it can be helpful. During the session Google mentioned, “You will be able to interact with Bard to explore the complex topic, collaborate in real-time and get creative new ideas.”
Google also mentions ” We are releasing Bard initially with our lightweight model version LaMDA. They also mentioned that their AI Bard is open to testing now, and they will be their AI Bard on several parameters before they roll out their AI-based tool for public use in a few coming weeks.
But that was not how Google introduced Bard. Google announced it’s an AI tool in a blog post. The CEO of Google, Sundar Pichai, announced this chatbot and stated in the blog post, “Bard seeks to integrate the richness of the world’s knowledge with the strength, intelligence, and creativity of our massive language models.”
Bard, by Google, will also be able to provide all the latest information and updates regarding different events that ChatGPT currently can’t do.
Mini FAQ Regarding Google Bard
Has Google launched Bard?
Google announced its AI tool Bard through an official blog post by the CEO Sundar Pichai on Feb 6. It is still in the testing stage and not available for the general public as of now.
What is Google Bard?
Bard is an AI introduced by Google based on the Language Model for Dialogue Applications LaMDA.
Is Google AI Bard Free?
Yes, Google AI Bard will be available for free.
More AI Tools For Event Planning & Marketing
Not just ChatGPT there are many other AI tools available that can help with the planning and marketing process of the event.
1. Seventh Sense
Seventh Sense is a popular AI tool that helps with email marketing. If you are marketing or promoting your event you can draft several email and email campaigns with the help of Seventh Sense.
2. Designs AI
Next, we have designs.ai, a tool that can help you in creating graphics. With the help of this tool, you will be able to create some unique and eye-catching graphics for your event. This tool can help you in creating logos, videos, and banners with the help of AI.
Jasper is another popular AI tool that can be beneficial for event planners and event marketers. The platform helps marketers create tailored made content according to their requirements. Event marketers can create ad copies, video scripts, blog posts, social media content, etc with the help of this tool.
Frase is an AI tool that helps event planners and marketers create content that is SEO optimized. This AI generates content that has keywords and can help you rank higher. If you are creating website content for your event or you are writing a blog for event promotion Frase can be the tool for you.
The Bottom Line
By the end of this blog, you will know how AI is revolutionizing event planning and marketing. Currently, ChatGPT is a powerful tool that you can use to plan your event. Whether you are a virtual, in-person, or hybrid event planner, you can create content for marketing your event to help you manage the query of your attendees. In addition, it can help with the significant parts of event planning. But now, not just ChatGPT, even Google is creating a buzz with its new AI tool, Brad. It is exciting to see what google AI tool has to offer and how it can stand out from other AI available in the industry.
Frequently Asked Questions
You can use it for searching for creative ideas, drafting promotional and marketing content, writing emails, searching for vendors and venues, etc. You can ask any question related to your event from the tool.
Yes, for now, users can use chatGPT for free but maybe later in the future the company can offer the premium version, but there is no news regarding that for now.
Yes, you can use the AI tool on a mobile device too, however, it is easy to use ChatGPT on desktops, computers, and other such devices.
ChatGPT doesn’t have any dedicated app for both Android and IOS devices; you can access the tool from your browser only.